Photoroom removes backgrounds, enhances product images, and creates professional studio-quality photos using AI—designed specifically for e-commerce and marketing.

It automatically removes backgrounds with precision, adds realistic shadows and reflections, places products in professional scenes, and batch processes thousands of images. You can transform smartphone photos into professional product shots ready for websites and ads.

Its smart background feature intelligently generates contextual backgrounds that complement your products, maintaining consistent lighting and perspective across entire product catalogs.

For marketers, it's especially useful for creating consistent product imagery, producing professional visuals without photographers, and rapidly preparing assets for seasonal campaigns or new product launches.